European Union (EU) digital privacy rules came into force on Friday, October 24, 2003, requiring companies to obtain consent before sending email, tracking personal data on Websites or finding the location of callers via satellite-linked mobile phones.
These new rules also restrict companies' ability to use "cookie" files and other devices that enable them to obtain information about users who visit their websites. Companies will now be required to request permission before obtaining, retaining or selling such data.
For further information, visit:
http://register.consilium.eu.int/pdf/en/02/st03/03636en2.pdf
http://www.siliconvalley.com/mld/siliconvalley/news/editorial/7151271.htm