ATand T Sues Verizon over Wireless Coverage Map

This week a U.S. court in Atlanta will rule on whether Verizon, a U.S. wireless provider, will be allowed to continue its use of a map of its competitor AT&T’s wireless coverage area in advertisements. AT&T claims that the Verizon ads are misleading because they use white space in depictions of AT&T’s 3G network coverage areas to indicate that AT&T customers are “out of touch” in vast parts of the country, despite the fact that a slower 2G network is available in most of those areas. Verizon argues that its ads are true, and that the lawsuit by AT&T is a ploy intended to gain a tactical advantage in attracting more holiday consumers.

For additional information, visit:

http://online.wsj.com/article/BT-CO-20091103-715399.html

Volume VII

ATand T Sues Verizon over Wireless Coverage Map